The study program is intended for those who aspire to become highly qualified marketing specialists, applying the latest marketing theories and methods, able to independently analyze market trends and changes, follow and evaluate scientific innovations, apply existing knowledge in improving marketing activities of organizations, and able to work in an international environment.
• The study program ensures study content that meets market needs. Meetings with representatives of business and public sector organizations, and innovative study methods are integrated into the lectures.
• Lectures are taught by experienced lecturers, business practitioners, and visiting foreign lecturers.
• Lectures take place Monday-Friday in a modern study environment in the center of city Kaunas.
• All lectures take place in the auditorium, with up to 30% of the lectures conducted online.
• The program is conducted at the Faculty of Economics and Management, which is characterized by a unique #VDUevf culture, focusing on community building, friendliness, and cooperation.
Students in this study program have the opportunity to pursue double diploma studies, earning knowledge and higher education diplomas from universities in two different countries, as well as gaining international experience highly valued by employers. The double diploma program is offered jointly with the School of Management at the Catholic University of Louvain (Belgium). Students in the program also have access to other learning opportunities at more than 50 partner universities abroad and can complete international internships in any country worldwide.